Careers Programme

Career Programme Intent

The Academy has a robust and embedded careers programme – matched to the guidelines from the DFE, using the Gatsby Benchmarks

The programme prepares our students for the next stage of their future by developing understanding and knowledge of the world of work and options available to them for their future. These outcomes are demonstrated and measured in a number of ways.

The most measurable outcome is year 11 NEETs. Our curriculum programmes ensures that our students go from us to a range of destinations which are suitable, well matched and aspiring for each student, resulting in very few NEETS.

We have a full programme for each year group – overseen by the careers lead, but organised and monitored by the experienced careers administrator. This programme is reviewed internally, by SLT link and governors, at regular meetings, looking at reviews of events/delivery using feedback from all stakeholders involved.

Our programme is also reviewed and assessed externally at least termly by our Enterprise Co-ordinator from the Careers Education Company (via BCC) using the Gatsby Benchmark. The last date of our compass audit was 17th November 2022 and the next date for our Compass Audit is February 2023 Our last internal review was September 2022.

We comply with the Baker Clause by adhering to a provider access policy, which is in our web-site. We welcome a range of providers regularly to speak to our students of all year.

We aim to ensure students are ready and confident for the next stage of education, employment or training. We provide information, education, advice and guidance (CIEAG) to increase the opportunity for our students to make well-informed, aspirational and positive choices about their future. The intention is that students will understand what they need to do to succeed in the careers they aspire, through appropriate advice. Students will explore aspects of further education, apprenticeships and the changing world of work, whilst considering local and national Labour Market Information. This information will come through a series of assemblies, form time activities, visits, external visitors and drop down days.


Gatsby Benchmarks

  1. A stable careers programme
    2. Learning from career and labour market information
    3. Addressing the needs of each pupil
    4. Linking curriculum learning to careers
    5. Encounters with employers and employees
    6. Experiences of workplaces
    7. Encounters with further and higher education
    8. Personal guidance



University vs apprenticeships: What should I choose?

‘We would like our students to experience encounters with employers and employees from a range of business sectors. If you are able to support the students by offering your time to attend a careers event or give an assembly talk then please get in touch with the careers leader to express your interest’.

As decisions go, they don’t come much bigger than “What should I do when I leave school?” Many students see university as the natural choice after school. But while it’s the right option for many, for others, an apprenticeship might be a better choice.


What is an apprenticeship?

An apprenticeship is a paid job with training and qualifications. Higher and degree apprenticeships are aimed specifically at students with A-levels/equivalent. They give you a higher-education qualification – even a degree – and you can train for a high-skilled role in industries such as engineering, software engineering, public sector, law and healthcare. Find out more


Apprenticeship or uni: Which one’s for me?

An apprenticeship could be for you if you have a clear idea of what career you’d like to do and are keen to get stuck into work straight away rather than spend another three years studying. Uni might be for you if you have a love of an academic subject and would like to learn more before embarking on your career – or if you’d like to go into a career which requires a university degree, such as medicine or veterinary science. Find out more


Is university for me?

With so much attention focused on higher education, it can feel like university is the only route open to you. But with more options available than ever before, this simply isn’t true. This makes “is university for me?” a vital question for any soon-to-be school leaver. Find out more


What degree should I choose?

Knowing what degree you should do at university is a tough decision. Do you choose your strongest subject, or go for one that you’ve never studied before? Should you do a degree that is career-specific, or choose something more general and keep your options open? Find out more


Which university should I go to?

With so many institutions competing for your attention, you need to make sure you do your research thoroughly and make a careful, informed choice. We’ve created this step-by-step guide which will fill you in on how to choose a university. Find out more


University: Pros and cons

University can be an amazing experience, but it’s not for everyone. It’s important to know what makes it great and what makes it… not so great. In this guide, we explore 7 pros and 7 cons of university to help you make up your mind. Find out more


What is a higher apprenticeship?

Higher apprenticeships allow you to train for a highly skilled job. Unlike university, you don’t have to pay – in fact, you’ll get paid a wage by your employer. You’ll learn by doing the job you’re training for, and study for qualifications along the way – you could even finish with a degree. Find out more


What is a degree apprenticeship?

Apprenticeships with degrees! Sounds like the best of both worlds, right? In this guide, we answer all your questions so you can decide whether this new qualification could be for you. Find out more

How to write an Outstanding CV.

More specifically, the article explores how to write an outstanding CV, with expert advice and in-depth analysis of each section.

Furthermore, we wanted to offer your students a deeper dive into the subject, with a related piece that discusses list of key skills to include on a CV, with tips on how to highlight your best and most marketable capabilities.

We’re proud to say that our guides are recommended by over 150 universities, including University of Kent and University of Aberdeen, so if you believe that these might be valuable to your community, please feel free to feature or share them.




Impact and review

The CEIAG team at Willenhall EACT, are committed to continuing to maintain and develop a high-quality CEIAG provision. This is monitored via regular impact reports that include student feedback. Our students benefit from a range of opportunities to inform them of their possible career choices. This prepares them well for their future choices. In year 11 they have one to one careers interview with a specialist careers advisor.

Key People


Chelsea Wilson
Careers Leader

Parents/Carers wanting general career enquiries, please contact Louise Betteridge.

Any other concerns or information please email:
If you require additional guidance, phone the National Career Service: 0800 100 900 or visit


Parents/Carers wanting general career enquiries, please contact Louise Betteridge.

Half Termly Newsletter

Careers newsletter – March / April.


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